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Boise WeROC 2020

April 7, 2020 @ 8:00 am - 5:00 pm MDT


WeROC stands for Women Entrepreneurs Realizing Opportunities for Capital!

Statistics show there is a significant gender gap in venture funding. According to an article from Forbes, women founders receive less than 3% of all venture capital. WeROC is an exciting event designed to help women led companies discover the secrets to successful fundraising.

• Get inspired by keynote speakers who know how to overcome obstacles

• Build your knowledge, confidence and a strong business foundation through interactive panel discussions

• Learn how to pitch to investors by watching six companies present in the Deal Forum

• Make valuable connections by networking with business owners, investors and community leaders

• Find out about resources to propel your company forward

Get your tickets here!

WeROC Agenda:

7:30 a.m. – 8:20 a.m. Registration, Networking, and Sponsor Showcase

8:20 a.m. – 8:30 a.m. Welcome & Breakfast

8:30 a.m. – 9:00 a.m. Breakfast Keynote: Doreen Benson (Benson Funds)

9:00 a.m. – 9:30 a.m. Morning Keynote: Dr. Marlene Tromp (Boise State University)


9:45 am – 10:45 a.m. Panel Session 1:

Success Stories:

Moderator Heather Messenger (PPD Biotech)

Panel: Liza Roeser (Fifty Flowers), Cherie Hoeger (Saalt), Jennifer Lastra (360 Immersive), & Jesse McKinney (Red Aspen)


Building a Solid Foundation:

Moderator Jolene Anderson (VectorPoint Ventures)

Panel: Cheryl Adams (PKG), Nick Crabbs (Boise Startup Week), Roberta Garvin (Boise Angel Alliance), & Melanie Rubocki (Perkins Coie)


10:45 a.m. – 11:45 a.m. Panel Session 2

Building a Winning Culture:

Moderator Diane Bevan (Idaho Women’s Business Center)

Panel: Connie Miller (ICON Credit Union), Elizabeth Montoya (Montoya Insurance and Real Estate), Dulce Toscano (She Networks)


Alternative Finance:

Moderator Karen Appelgren (Zions Bank)

Panel: Carmen Achabal (Idaho Dept. of Commerce), Kathleen Minogue (Crowdfund Better), Deneen May (Zions Bank), Rick Ritter (New Ventures Lab), & Bill Kirth (Juno Financial)



12:00 p.m. – 1:15 p.m. Lunch and Keynote: Leslie Goldman (The Artemis Fund)

1:15 p.m. – 1:45 p.m. Networking and Sponsor Showcase

1:45 p.m. – 4:30 p.m. WeROC Deal Forum

4:30 p.m. – 5:00 p.m. Closing Comments

5:00 p.m. – 6:00 p.m. Reception


Register Now!


Hotel Accommodations:

If you need to book a hotel for Boise WeROC on April 7, we’ve arranged a special rate through @The Grove Hotel and @Courtyard Downtown Boise. Because neither hotel is holding a specific allotment of rooms, you’ll want to book early to receive the discounted rate.

The Grove Hotel | $149 per night: Book Now!

Courtyard Boise Downtown | $142 per night: Book Now!


April 7, 2020
8:00 am - 5:00 pm MDT
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Stueckle Sky Center
1910 West University Drive
Boise, 83725 83725 United States
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